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As you’ve considered what elements to include on your website and checked out other coaches’ websites, you’ve undoubtedly come across scheduling software. Some coaches have a simple link to their schedule while others embed their full calendar. But the real question is, is it for you?

Pros for Scheduling Software on Your Coaching Website

appointment software for coachesEase of scheduling for a client

Are clients actually more willing to make an appointment with scheduling software? Acuity Scheduling surveyed coaches and found that 50% named online scheduling software as the #1 or #2 most helpful online tool for their business in 2020.

scheduling software for wordpressSaves time

If you’ve ever gone back and forth trying to schedule an appointment over email you know how much valuable time is wasted. By allowing clients to see your availability they have the freedom to choose a time that works best for them. In the survey mentioned above, 96% of respondents said that Acuity Scheduling saves them time each week, with 86% of them saving up to 5 hours per week.

coaching websitesIt’s affordable

Actually, with us, it’s free. We integrate your Calendly Scheduling Software on your coaching website at no additional cost. Here is what the basic individual (free account) entails:

  • 1 Calendar connection
  • One-on-one appointments
  • Personalized booking link (you can also use this on LinkedIn or in your email signature)
  • 1 Event type and unlimited scheduled meetings
  • Standard meeting reminder for the client and coach
  • Connect to Google, Office 365, Outlook, and iCloud calendars
  • Connect to Zoom, Microsoft Teams, Google Meet, and GoToMeeting

For more advanced features you can step up to their Premium or Pro accounts. Here are those features most used by busy coaches:

  • Multiple calendar connections
  • Unlimited event types (classes, workshops, etc.)
  • Group meetings
  • Customizable reminder notifications for email and SMS
  • Hide Calendly branding
  • Custom branding (logo, language, time zones, etc.) for the calendar pages
  • Collect payments with Stripe and PayPal

Cons for Scheduling Software on Your Coaching Website

Because we feel that being transparent is the best policy!

appointment software for coachesKeeping your calendar up to date

For the basic plan, you have to manually update your calendar to block out the time that you don’t want clients to schedule. The paid plans allow you to sync your calendar which takes the work out of this cumbersome task.

coaching clientsLess vetting

Despite the hassle, scheduling with a client over email naturally gives you an opening to ask questions and determine if it’s worth your time to have a phone conversation with a potential client. The best thing to do with Calendly (or Acuity) is to make a questionnaire that is attached to your first appointment type. By asking the right questions upfront, you’ll have a general sense if this client is a good fit for you.


Want to compare scheduling software? See this article on Flip Flop Freelance’s blog which compares popular scheduling software on your coaching website. While we find many benefits to each of these three scheduling software options, we chose Calendly as our go-to software because of how easy it is on the backend to operate by our coaches.

Cindy Bouchard

Hi! I’m Cindy, the CEO of Coaching Practice Websites, a web design company exclusively for coaches. My passion is helping coaches grow their businesses to make long-lasting and positive impacts on their client's lives.